How to activate Google Signals in Google Analytics
Google Signals helps you gain a better understanding of your customers across devices using Google’s signed-in data. Besides upgrading your existing Advertising Features control, it also enables new Cross Device capabilities, more insights using Google data as well as all existing Advertising Features.
Activating Google Signals in Google Analytics
Activating Google Signals in Google Analytics can be done with a click of a button. All you have to do is visit Google Analytics, and sign in to your account.
After that, from the left-side menu, go to Audience → Cross Device → Device Overlap
On that page, click on Continue.
Another method to activate Google Signals in Google Analytics is to click on Admin in the bottom-left corner, then, under Tracking info, go to Data Collection.
Click on the GET STARTED button from the message that appears at the top of the page.
Finally, click on CONTINUE.
That’s all! Now, you will be able to truly understand your customers.